Started by two SG mums, for SG parents

Sproutling began in 2019 when two new mums in Tampines got tired of guesswork — too many products, too little honest advice, and nothing tested for our climate.

So we started small: a tight, MUM-tested edit of baby essentials that actually work in Singapore homes. Today we serve over 60,000 families islandwide, from first scan to first steps.

Every product on Sproutling is trialled by real parents before it earns a place on our shelves. If we would not give it to our own little sprouts, it does not make the cut.