A small studio for the photos that matter

Memora began with a shoebox. Charmaine Lai spent a long weekend trying to rescue her grandmother’s loose, fading photos into something that would survive another generation — and realised the tools for doing it well, locally and with care, barely existed here. The cheap apps printed thin and pushed everyone’s skin tone orange; the heirloom options were priced for weddings only.

So we built the studio we wanted to use ourselves. A proper online editor for the everyday family album, a printing room run by someone who actually cares what the colours look like, and a bindery where books are squared and frames are cut by hand. We kept it small on purpose. It is the only way to look at every batch before it runs.

Today we print photo books, wall art, calendars, cards and keepsakes from two studios in Singapore. The brief has not changed: get the moments worth keeping off the screen, printed beautifully, at a price that lets you do it more than once.