Modelling-Agency Website — Iris Model Management
A proven, editorial model-board and casting funnel.
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Everything you just previewed — every page, all styling and images — as a clean, self-contained website you own and rebrand. No build step, no lock-in. Deploy it free in about 10 minutes with the included guide.
- Complete multi-page site (HTML/CSS/images)
- 10-minute deploy guide (Netlify / Vercel / any host)
- Full ownership — edit text, colours, brand freely
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Casting Shortlist Builder — try it yourself in the live demo before you buy.
Built from the live, clickable Iris Models demo — then customised uniquely to your agency
Editorial board grid: portrait cards with names & measurements, filterable by division
Signature Casting Shortlist Builder — clients filter by division, job & look to a live shortlist + SGD rate band
You own 100% of the code, content and IP outright — no lock-in, host it anywhere.
Click the real, working live demo — no mockups, no guesswork. What you preview is what you launch.
Built by SGBP — 17+ years and hundreds of websites delivered across industries.
- Price
- $19 (one-time)
- Format
- Multi-page site (HTML/CSS/images)
- Deploy
- ~10 min on any host
- Ownership
- 100% files & code — yours
What does an Iris-style board website actually do for my modelling agency ?
It gives you a board that wins bookings, not just one that looks editorial — live in about a week instead of a + custom build. You get a filterable model board you can try in the live demo, a Casting Shortlist Builder that turns brand briefs into enquiries, an asset you own outright, and running costs rather than an open-ended retainer.
Speed and cost are the headline win. A bespoke agency website from a studio typically runs several thousand dollars and drags over weeks of calls, while a generic template rarely does a dense portrait board justice and makes booking clunky. The Iris build gives you a polished, editorial board, customised to your models and divisions, live — so you can pitch brands and casting directors with a real link this month, not next quarter.
Crucially, it is built to win bookings, not just to be admired. Every element you can click in the live demo earns its place: the division filters let an art director jump straight to Women, Men, New Faces or Curved; each portrait card carries the name and measurement sheet a booker needs at a glance; individual profiles show selected work and a clear "Book this model" enquiry; and the signature Casting Shortlist Builder lets a brand filter by division, job type and look to a live shortlist with an indicative SGD day-rate band, then send it as a brief. That removes the back-and-forth that loses a casting at the first step.
Finally, it is an asset you own and can grow, not a rental. You keep 100% of the code and editable files, so you add a new signing, update a model’s measurements or move them between divisions yourself without paying a developer per change. After launch you only pay what you choose — managed hosting and optional care — instead of an open-ended retainer. Start lean at then add a news section, an SEO pack, a booking-deposit funnel or a bigger board as you sign more faces, up to for a fully loaded build.
- Launch — versus the several thousand dollars and weeks a custom agency website typically takes.
- Booking funnel built in: filterable board, measurement sheets, the Casting Shortlist Builder and a brief form designed to turn brand interest into confirmed bookings.
- Fewer lost castings: a clear shortlist-to-brief flow with an optional PayNow option/deposit, so a keen client can hold dates on the spot.
- Mobile-first and fast — the way casting directors first open your board on their phone — with dense portrait grids tuned to Core Web Vitals.
- You own 100% of the code plus editable files — add signings and edit measurements yourself, no agency lock-in or per-change fees.
- Predictable running costs: managed hosting and optional care, not an open-ended monthly retainer.


What problems does a Iris board fix that DIY and freelancers don’t?
It removes the seven things that frustrate most agencies: slow launches, a board that looks generic, portrait grids that load slowly, sites you can’t update yourself, agency lock-in, no SEO and no clear way for brands to enquire. You get a complete, editorial board and casting funnel you own outright, live.
Most agencies and new boards try one of four routes and hit the same wall. A free template looks generic and crushes your models into slow, cramped grids with nowhere to show measurements. A cheap web freelancer can disappear mid-build or hand over something you cannot touch — a problem when your board changes every month with new signings. A full agency may quote several thousand dollars and tie you to their platform. And DIY eats the evenings you would rather spend scouting and booking. The Iris build is designed to remove each of those frustrations, not just shift them around.
Speed and craft: instead of months of fiddling, your board is customised from a proven, editorial model-agency demo and typically delivered, with portrait cards laid out so each face loads sharp alongside the measurement sheet a booker actually reads. Credibility: the cream editorial layout, division structure, client logos and a clean agency story help a newer board look established from day one — which matters when a brand is deciding whether to trust you with a campaign.
Conversion: this is not a digital lookbook. The division filters, per-model profiles with selected work, the Casting Shortlist Builder and a clear booking-brief form with an optional option/deposit are all built to move a brand from browsing your board to actually enquiring — the levers a working agency lives or dies on. Most pretty board sites quietly leak every casting because there is no obvious next step.
Ownership and cost: you own 100% of the code and edit everything through editable files, so you are never tied to an agency retainer when your board turns over. On-page SEO, GA4 and clean markup are delivered as standard, and PDPA-aware handling of model digitals and measurements is built in. Pricing is a transparent customiser with — no vague ‘it depends’ invoices.
- Too slow to launch → Your board is built from the live Iris demo and typically handed over, so you can pitch brands with a real link sooner.
- Looks generic → Cream editorial layout, division structure, measurement sheets and client logos help a newer board look established and bookable.
- Slow, cramped portrait grids → Dense, lazy-loaded board cards tuned to Core Web Vitals so a big board stays sharp and fast on mobile.
- Can’t update it yourself → editable files plus a plain-English deploy guide let you add a signing, update measurements or move a model between divisions without paying anyone.
- Locked into an agency → You own 100% of the code and can host it anywhere; managed hosting and a care plan are optional, never compulsory.
- No SEO foundation → On-page SEO, clean markup and GA4 are delivered as standard, with an advanced SEO/AEO pack available if you want to push harder on visibility.
- No way to enquire → The Casting Shortlist Builder plus a booking-brief form with topic routing and an optional PayNow deposit, so interested brands have an obvious next step.


What is under the hood of your Iris board website?
Under the hood is static-first Astro, exactly what this demo runs on, or a hardened WordPress, Webflow or Squarespace-style build, served over a global CDN with modern image compression and caching. It is fast even with a dense portrait board, WCAG 2.2 AA accessible, SSL-secured, PDPA-aware for model data, and yours to deploy anywhere.
The native build, exactly what this demo runs on, is static-first Astro with a headless CMS and minimal JavaScript — ideal for a board because pages stay light even when a division carries dozens of full-bleed portrait cards. Prefer a hosted platform? We build a hardened WordPress (+), Webflow (+) or Squarespace-style (+) site instead. Whichever you choose, it is served over a global CDN with modern compression and caching.
We tune hard for Core Web Vitals because portrait grids are where most agency sites get slow. Images are lazy-loaded in modern formats (WebP/AVIF) with set dimensions to avoid layout shift, and the board and Casting Shortlist Builder stay snappy on mobile — where most casting directors first open your link. The shortlist builder runs client-side, so filtering a brief to a live shortlist and an SGD rate band is instant, with no page reloads.
SSL/HTTPS and security headers are enforced, the enquiry form is spam-protected, and model digitals, measurements and enquiry data are handled in a PDPA-aware way. Add the booking-deposit feature and you get PCI-compliant payments through HitPay, including PayNow, so a client can hold a date on the spot. You own 100% of the source code, with no lock-in, so you can host with us or deploy anywhere yourself.
- Static-first Astro, or a hardened WordPress, Webflow or Squarespace-style build.
- Image-optimised: lazy-loaded WebP/AVIF portrait cards, set dimensions, no layout shift.
- Client-side Casting Shortlist Builder — instant filtering to a shortlist + SGD rate band.
- Core Web Vitals tuned; WCAG 2.2 AA accessible, semantic HTML.
- SSL/HTTPS and security headers; PDPA-aware model-data & enquiry handling.
- PCI-compliant option/deposit payments via HitPay with PayNow (booking add-on)
- Clean SEO markup, XML/image sitemaps and GA4 included as standard.
- 100% source-code ownership, no lock-in, deploy anywhere.


Will my Iris board rank on Google and get quoted when someone asks an AI for a modelling agency?
Every build is delivered search-ready: clean semantic HTML, a JSON-LD schema graph (Organization, ImageObject, Person, FAQ, Breadcrumb), fast Core Web Vitals, XML/image sitemaps and Search Console. Answer-first copy and signals — SGD day-rates, PDPA, areaServed — give Google, AI Overviews, ChatGPT, Perplexity and voice assistants the structure they need to surface and quote you. No rankings are guaranteed.
Plenty of agency sites are built to look good and little else — portrait images with no alt text, slow pages, no structured data — so neither Google nor AI engines can really tell who you are or who is on your board. We build the opposite. Your Iris board is delivered with clean semantic HTML5, correct heading order, descriptive alt text on every model portrait, canonical tags and a tidy URL structure — the foundation search engines and crawlers reward. Rankings always depend on your niche and competition, but the technical groundwork is done right from day one.
Here is what the jargon means in plain terms. SEO helps you rank on Google for searches like ‘modelling agency ’ or ‘book a model ’. AEO (Answer Engine Optimisation) and AIO (AI Optimisation) help your board get surfaced and quoted by ChatGPT, Perplexity and Google AI Overviews when someone asks ‘which agency books curve models ?’. GEO (Generative Engine Optimisation) makes sure those answers know you serve specifically. Voice covers Siri, Google Assistant and Alexa — short, spoken-friendly answers they can read aloud.
The engine behind this is a JSON-LD schema graph baked into every page: Organization markup so your agency is unambiguous; Person and ImageObject markup so each model on the board is machine-readable; FAQPage so your rates and booking answers can be lifted into AI replies; and BreadcrumbList so paths like Board → Women → Mei-Anne Koh are crawlable. The advanced SEO/AEO pack adds speakable markup, Bing and Search Console setup and an answer-engine optimisation pass — an optional upgrade on the base build.
- Clean semantic markup: HTML5 structure, logical headings, descriptive alt text and canonical tags — built for crawlers and AI parsers, not just browsers.
- Full JSON-LD schema graph: Organization, Person, ImageObject, FAQPage and BreadcrumbList — your agency, models and FAQs become readable by Google and AI engines.
- Fast Core Web Vitals: image-optimised, mobile-first board — page experience is a Google ranking factor and keeps casting directors from bouncing off a slow grid.
- Answer-first content: agency, rates and FAQ copy written question-led and concise, so AI Overviews, ChatGPT and Perplexity can quote it and voice assistants can read it aloud.
- Sitemaps & Search Console: XML and image sitemaps plus robots.txt submitted to Google (and Bing) so new signings get found and indexed sooner.
- signals: SGD day-rates, PDPA-aware model-data handling, areaServed and natural local terms so you surface for local casting searches.
- On-page SEO on every page, included from the base — titles, meta descriptions, Open Graph and Twitter cards for clean social and AI link previews.
- You own 100% of the code with editable files — add a model and its SEO fields and schema update automatically, no developer needed.


What does each page of my Iris board website actually look like?
You get a full modelling-agency website, not a template: an editorial board homepage, division board pages (Women, Men, New Faces, Curved or your own), per-model profiles with measurement sheets and selected work, the Casting Shortlist Builder, an agency/about page, a Become a Model application, a news section and a booking-enquiry page — rebuilt with your models, brand and SGD rates.
We start from the live Iris demo and rebuild every page around your roster, brand and tone. Nothing stays as filler: your model portraits, names, measurements, divisions, copy and bios replace the demo content, and each page keeps the features that make the demo work — the filterable board, measurement-sheet cards, model profiles and the Casting Shortlist Builder — wired to your own roster.
Every page is delivered mobile-first with clean SEO markup, a spam-protected enquiry form and editable files, so you can add a signing, update measurements or move a model between divisions long after handover. The pages below are what is included in the base build; board size, the news section, advanced SEO and the booking features are where the customiser adds cost, up to.
signals are built in where they help clients trust and book you: your day-rates show in model data is handled PDPA-aware, and the optional booking deposit runs through PayNow / HitPay. You own 100% of the code, and it is typically delivered.
- Homepage — an editorial intro line, a division filter bar, a board grid of portrait cards (name + measurement sheet), the WOMEN/MEN/NEW FACES division tiles, a dark "Agency" divider band, a two-column agency note and a Casting Shortlist Builder teaser — all rebranded to you.
- Board / division pages — a centered serif division title, a filter pill bar with live counts (All / Women / Men / New Faces / Curved, or your own divisions) and a dense portrait card grid where each card carries the name and metric + imperial measurement rows.
- Model profile — a single page per model: a big portrait, a full measurement stat sheet (height, bust, waist, hips, shoe, hair, eyes, division), selected-work frames, a magazine-cover tag where relevant, and a clear "Book this model" enquiry plus "Add to a shortlist".
- Casting Shortlist Builder — your signature tool: a client picks division, job type and look, and gets a live shortlist of matching board models plus an indicative SGD day-rate band, ready to send as a brief over WhatsApp or the form.
- Agency — your story, founder, stats, a studio/location block and client testimonials — real, editable copy that builds trust and supports SEO.
- Become a Model — a PDPA-aware application form (name, age, division, height, snaps) with a clear "what happens next" flow, so you keep a steady scouting pipeline.
- News — a journal of shows, signings and behind-the-scenes that pulls in free search traffic and keeps the board feeling alive.
- Contact & booking — a working booking-brief form with job-type and division routing, your WhatsApp and email, and an optional PayNow option/deposit so a keen client can hold dates.
- Day-rate guide (optional) — an interactive guide that shows indicative bands by job type, so brands self-qualify before they enquire.










Can the Iris board scale from 6 models to a 20+ multi-division roster with a full booking funnel as my agency grows?
Yes. Your board starts lean at 6 models and scales to a 20+ roster across multiple divisions with faceted filtering, plus a news section, an agency/rates section and a full enquiry-to-deposit booking funnel. Add an Instagram feed, a day-rate guide and WhatsApp briefs as you grow. Because you own 100% of the code, nothing holds you back from extending it.
Most boards launch tight and grow as they sign. The Iris build is made for that curve. Day one you might show 6 of your strongest faces across one or two divisions. As you sign more, the customiser lets you step up to 12, 20, or a 20+ roster with faceted division navigation and tags, so adding a new model is a CMS upload rather than a rebuild. The division filters, measurement-sheet cards and Casting Shortlist Builder you saw in the demo keep a large board easy to browse and cast from on any phone.
Growth is not only more models, it is more demand and more ways to be booked. The native Astro build shown in the demo is delivered as a fast, static, mobile-first site served over a global CDN, so a Fashion Week feature, a viral signing or a campaign launch is far less likely to slow it down or run up a server bill, and your optional Managed Hosting keeps it online. (If you choose WordPress, Webflow or a Squarespace-style build instead, you get a hardened, CDN-served build on that platform.) When you are ready to convert more of that attention, add the booking-brief form with a PayNow option/deposit, an Instagram feed that auto-updates, a day-rate guide that lets brands self-qualify, and WhatsApp click-to-chat for fast briefs.
Moving into new divisions — kids, fitness, hands-and-feet, influencer rosters? New divisions, a news section, an agency/rates section and testimonials/client logos can all be layered in, with SGD day-rates and PDPA-aware model data staying native for your clients. The real future-proofing, though, is ownership: you hold 100% of the code with editable files, delivered with a deploy guide. You are never trapped by a locked template or an app you cannot change — when your agency outgrows today’s setup, the same codebase extends instead of forcing you to start over.
- Board scales from 6 to a 20+ roster; large rosters onboard via the CMS with faceted division navigation and tags.
- Division filters, measurement-sheet cards and the Casting Shortlist Builder keep a big board fast and castable on mobile.
- The native Astro build is static and CDN-served, so it stays fast through a Fashion Week feature, a viral signing or a campaign push; WordPress / Webflow / Squarespace-style builds are hardened and CDN-served too.
- Add a booking funnel as you grow: booking-brief form with a PayNow option/deposit, plus a day-rate guide so brands self-qualify.
- Add channels: an auto-updating Instagram feed, WhatsApp click-to-chat briefs and a testimonials/client-logo wall.
- Add new divisions easily: kids, fitness, influencer rosters and more, with SGD day-rates and PDPA-aware model data native for.
- You own 100% of the code, so there is no forced re-platform and no lock-in as your agency scales.


How do I put it online and make it mine?
It is a plain static site, so going live takes about ten minutes with the included guide — or add the deploy option and we do it for you. Editing is just changing labelled text, images and colours in the files; no CMS login, no developer needed.
To go live: unzip the download, double-click the home page to preview it locally, then drag the folder onto a free host like Netlify (or connect Vercel / Cloudflare Pages) and point your domain at it. The step-by-step guide walks through each option.
To make it yours: open the files in any editor and change the wording, swap the images and logo, and adjust the colours and fonts — everything is clearly labelled and the guide shows you where each piece lives. Because you own the full source, you can hand it to any developer for deeper changes later.
Prefer not to touch any of it? Add “we deploy it for you” at checkout and we host it, connect your domain and take it live within two business days.
What exactly do I get in the download?
The complete, multi-page website you previewed — every page, all styling and all images — as clean, self-contained files you own outright, plus a short guide to get it online. No build step, no subscription, no lock-in.
Everything is plain HTML and CSS you can open and edit with any editor. Download the ZIP, unzip it, double-click to preview, then publish it anywhere.
- Every page from the live demo, fully built and linked
- All styling, fonts and images, ready to use
- The signature interactive tool from the demo
- Mobile-first, responsive, speed-tuned markup
- 100% ownership — edit text, colours and brand freely
- A 10-minute deploy guide (Netlify / Vercel / any host)
- Optional: add “we deploy it for you” at checkout
Questions about this template
Everything about buying, downloading, editing and launching it — and the option to have us deploy it for you. Still stuck? Reach out any time.
What exactly do I get?
The complete website you previewed, as a clean set of files you own — every page, all the styling and all the images, in plain HTML and CSS. No build step, no framework to learn, no account or subscription. You download a ZIP, unzip it, and the whole site is there ready to open, edit and publish.
Do I own it, and can I edit everything?
Yes — 100%. Once you download it the files are yours to keep and change however you like: rewrite the text, swap the colours and fonts, replace the images and logo, add or remove pages. There is no licence trap, no watermark and no lock-in. Rebrand it as your own business and use it on your own projects.
How do I put it online?
It is a plain static site, so it works on almost any host. The included 10-minute guide walks through the easiest free options — drag the folder onto Netlify, or connect Vercel or Cloudflare Pages — and how to point your own domain at it. Prefer not to touch any of that? Add the “we deploy it for you” option at checkout and we host it, connect your domain and take it live.
Do I need to know how to code?
No. To go live you double-click to preview and drag-and-drop to a host — no coding needed. To change wording, colours or images you edit clearly-labelled text in the files (any code editor, even a plain text editor, works) and the guide shows you where. For deeper custom changes later you can hand the files to any developer, since you own the full source.
Can I preview it before I buy?
Yes — the live demo linked at the top of this page is the real template, running exactly as you would receive it. Click through every page, try it on your phone, open the interactive tools. What you see in the demo is what lands in your download.
Will it work on mobile and load fast?
Yes. Every template is built mobile-first and tuned for speed — responsive layouts, optimised images and clean, lightweight markup — so it looks right and loads quickly on phones, tablets and desktops out of the box.
Is the design unique or a generic theme?
Each template is an original, hand-built design with its own layout, colour system, type and interactive tool — not a recoloured stock theme. You are getting a genuinely distinct site; you make it yours by swapping in your brand, copy and images.
What if I want you to set it up for me?
Add the deploy option at checkout and we host it, connect your domain and take it live within two business days — you just send your brand and content. Need a bigger custom build or ongoing help beyond that? Reach out and we can quote it separately.
What is your refund policy?
Because this is an instant digital download you keep, we generally cannot offer refunds once the files have been delivered. If a file is missing or a link does not work, contact us and we will fix it or re-send your download right away.